This is a typical example of shallow journalism that does not fully inform you of the whole story – not by a country mile. As a matter of fact it is a bit like the Matrix. Read the next article to pull back the curtain.
http://www.ft.com/intl/cms/s/2/62b4f1a2-2fbb-11e5-91ac-a5e17d9b4cff.html#axzz3hZ9c7vpt