One big announcement came from Google, which revealed its Keyword Planner has replaced Keyword Tool. Google now requires you to log into an AdWords account to accomplish tasks formerly handled by Keyword Tool, and this Google support post covers what this means for SEO strategists.
http://mail.digitalmarketer.com/ct/32155882:9719420652:m:1:750461629:15C46ADB41250387D6E2A262DA0C4D18:r
The Keyword Planner, in combination with some impressive new reporting features, is helping shape the way SEO is performed and measured across the Google platform. The Inside AdWords blog covered this in Analyze and optimize your search footprint with the new paid & organic report—a piece I plan to read in full, because I believe it signals the beginning stages of a Web traffic game changer.
http://mail.digitalmarketer.com/ct/32155883:9719420652:m:1:750461629:15C46ADB41250387D6E2A262DA0C4D18:r
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