The Products of Social Media Posting

This morning I received this email that I thought to share, specifically for those with a business they promote on social media.
Hi Tom
Do you know the 3 core objectives of social media posts?
• 1. Drive traffic back to your site
• 2. Boost credibility and trust/establish yourself as an authority or expert
• 3. Boost “Social Juice” (get likes, +1, shares, retweets etc)
Keep those in mind when you are writing your posts and you’ll see a HUGE improvement in your results from social media.
Making sure your posts are crafted to include elements that help you reach those objectives is the foundation of a successful social media campaign.
Hope that tip is helpful for you!
Jennifer Horowitz
Director of Marketing

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