The new iPad 3’s crisper screen will lead to increased tablet use, particularly when reading content.
iPad 3 is the first broad-market computer with a good display, meaning that it’s currently the only computer that makes it reasonably pleasant to read text. In other words, people with both a desktop computer and an iPad 3 will tend to prefer reading from the tablet, even though the desktop is otherwise more powerful. (Users will stick with their desktop computer for tasks that involve more intense interaction.)
Also, as we know from all previous research, when the usability of something goes up, users do it more. More pleasant reading = more reading. I stand by the analysis in my previous newsletter that the user interface design guidelines remain the same as those discovered when testing the iPad 1 and 2.
However, the expectation to see more use of tablets, now that they are more pleasant to use, does have implications for design strategy: a broader set of companies should now invest in designing tablet versions of their websites or mobile apps.
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Going Viral?
How To Hack YouTube For Social Media Marketing Success http://www.webpronews.co.uk/webpronewsuk-36-20120315HowtoHackYouTubeforSocialMediaMarketingSuccess.html
Google takes aim at over-optimised websites
Google has revealed plans to penalise the search rankings of websites that overuse search engine optimisation techniques. http://www.itnews.com.au/News/294130,google-takes-aim-at-over-optimised-websites.aspx
Windows 7 Backup & Restore
Windows 7 Backup and Restore creates safety copies of your most important personal files, to help make you prepared for the worst. If you run Windows 7 and you have an external USB hard drive then you can watch the following short clip to find out just how easy it is to do. http://windows.microsoft.com/en-AU/windows7/products/features/backup-and-restore
Microsoft accuses Google of invading IE privacy
Microsoft has accused Google of abusing privacy preference settings in its Internet Explorer (IE) browser. www.itnews.com.au/News/291030,microsoft-accuses-google-of-invading-ie-privacy.aspx
Windows 8: Under the hood
Part One of iTnews’ enterprise guide to Windows 8. www.itnews.com.au/News/289362,windows-8-under-the-hood.aspx
Google's Search Results Get a Radical Overhaul
Google’s search results are undergoing their most radical transformation ever, as a new “Search Plus Your World” format begins rolling out today. It finds both content that’s been shared with you privately along with…
Apparently a 6-9 second load time will lose a third of your visitors. http://www.seomastering.com/site-speed-checker.php Has Google strayed far away from its original search roots? One man thinks it has. http://www.sitepronews.com/2011/12/18/is-googles-advertising-destroying-the-sanctity-of-search-results-a-spn-exclusive-article/ The article is good, the comments equally so. http://www.techrepublic.com/blog/programming-and-development/why-html5-makes-justifying-native-applications-more-difficult/4903?Web Site Load Speed Checker
Is Google Playing Search Second Fiddle to Ad Revenues?
Why HTML5 makes justifying native applications more difficult