Shell and Lego – a Partnership to Distract?

Since Greenpeace launched their global campaign last week, more than 200,000 people around the world have written to Lego asking they end the deal that’s making a lot of people very, very uncomfortable. Since then, Lego has publicly responded. While they refused to end their Shell partnership, they remain committed to “leave a positive impact on society and the planet that children will inherit.”
Lego, you can’t have it both ways. You don’t get to say you’re standing up for our kids’ futures while partnering with a company planning to destroy the Arctic.
Help Lego live up to its promise by sharing this video far and wide today.
With other brands unwilling to help clean up its image, Shell will find it harder than ever distract the public from its reckless abuse of the planet. That’s why we’re asking Lego to show the world that a truly ethical company knows better than to work with Shell.
Can you imagine what it’ll look like if we pull this off? We’ll send shockwaves around the business world and scare off any other company thinking of teaming up with Shell. All because people like you and I cared enough to take a stand for the future of our planet.
http://www.e-activist.com/ea-campaign/broadcast.response.do?ea.url.id=253161&ea.campaigner.email=%2BuXAc2Mmn8up4DDeZqpkSuPOAMSgCTs9Xp%2FwNhue%2Bnc=&ea_broadcast_target_id=0